All 12 vendors
Listed alphabetically, reviewed vendors first. We do not rank a category until its vendors have been tested with real orders.
| Vendor | What it sells | Coverage | Pricing | Public rating |
|---|---|---|---|---|
| Advice Local | White label listings management for agencies | US, English | Wholesale partner pricing, not public | None found |
| BrightLocal | Local SEO platform, rank tracking, listings, reviews, pay-as-you-go Citation Builder | US, UK, CA, AU and more; English | Per location; Track $31, Manage $40, Grow $49 per month on annual billing; Citation Builder from $2 per citation; managed SEO $1,299/mo | G2 4.6/5, Capterra 4.8/5, Google 4.8/5 (shown on vendor site, counts not shown) |
| Citation Builder Pro | Manual citation building packages | US, UK, CA, AU; English | One-time; 50 citations $35, 100 for $65, 200 for $135 | None found |
| GMB Everywhere | Chrome extension for GBP audits, category research, rank checks, AI content | Global, English | Freemium; Premium $30/mo | None found |
| Local Viking | GBP management, post scheduling, GeoGrid rank tracking, white label reports | Global, English | Subscription; prices sit behind app.localoptics.com/pricing (not readable today) | None found |
| Localo (formerly Surfer Local) | GBP optimisation, local rank tracking, AI tasks, reviews | Global, multi-language | Subscription; Pro plan $249/mo cited on affiliate page (up to $124.75/mo commission implies plans to $499/mo); lower tiers not read | None found |
| Moz Local | Listings management and review monitoring | US, CA, UK and others | Subscription per location; prices not read (moz.com blocked for fetcher) | None found |
| Semrush Local | Listing management, review management, map rank tracker (Local toolkit) | US and 100+ countries (assumed); multi-language | Subscription add-on; Local toolkit price not shown on pages read (core Semrush plans from EUR 112.52/mo annual) | None found |
| Synup | Listings on 100+ directories, reviews, social, AI agent, white label for agencies | US focus, English | Usage based per location and feature; 14-day trial with $50 AI credits; no public price list | None found |
| Uberall | Enterprise multi-location listings, reviews, local social | Europe and North America, multi-language | Quote based | None found |
| Whitespark | Local Citation Finder, citation building service, rank tracker, ranking grids, Reputation Builder | US, CA, UK, AU and more; English | Local Platform $1/mo per location; Citation Finder $33 to $149/mo; Listings Service $20 to $999 one-time; Rank Tracker from $14/mo | None found |
| Yext | Enterprise listings and knowledge graph platform | Global, multi-language | Quote based, annual contracts | None found |
What to check before you buy
Citation services create and correct your business listings across directories. Consistent details matter more than the number of listings.
- Check whether listings stay live if you cancel the subscription.
- Confirm the directories covered are used in your country.
- Compare one-off submission pricing with ongoing management fees.
Other categories
Link marketplacesLink building services and agenciesDigital PR agencies and toolsOutreach toolsBacklink analysis and monitoring toolsAI visibility toolsLink indexersExpired domains and network hostingLink exchange platformsCommunity and forum services