Digital PR agencies and tools compared

Agencies, journalist request platforms, media databases and press release distribution. We track 31 of them, with pricing, coverage and public ratings checked against each vendor's own pages.

Reviewed

Our editor's picks come first. The order and the ratings out of 10 are the editor's own judgement.

  1. 1
    eReleases

    Digital PR agencies and tools

    8.2/10

    Editor's rating

    Best forSmall and mid-sized US businesses that want PR Newswire national reach for one release without a newswire membership.

    Price from
    from $399 per release ($279.30 for new customers)
    Headquarters
    Baltimore, Maryland (per Trustpilot)
    Model
    Pay per release, no contract
  2. 2
    BrandPush

    Digital PR agencies and tools

    7.3/10

    Editor's rating

    Best forSmall brands that want a fixed-price release with a placement report and "as seen on" proof for their own site.

    Price from
    from $195 per release
    Company
    Estonian VAT number shown on site, address not given
    Model
    One-time payment per release
  3. 3
    EIN Presswire

    Digital PR agencies and tools

    7.2/10

    Editor's rating

    Best forSmall businesses and SEO teams that send several releases a year and want a low published price per release.

    Price from
    from $149 per release
    Operator
    Newsmatics Inc.
    Model
    Prepaid release packs, valid 365 days
  4. 4
    24-7 Press Release Newswire

    Digital PR agencies and tools

    7.0/10

    Editor's rating

    Best forSmall businesses that want a low-cost, pay-per-release way to put an announcement on record online.

    Price from
    from $29 per release
    Office
    Seattle, Washington, United States (address on its site)
    Founded
    2004 (vendor statement)
  5. 5
    PR Newswire

    Digital PR agencies and tools

    7.0/10

    Editor's rating

    Best forListed companies and larger brands that need a recognised wire, multilingual distribution and an account team.

    Price from
    quote only, no public prices
    Owner
    Cision US Inc.
    Model
    Account with quoted pricing

All 31 vendors

Listed alphabetically, reviewed vendors first. See how we review.

VendorWhat it sellsCoveragePricingPublic rating
24-7 Press Release NewswireRead reviewBudget press release distributionUS and Canada, EnglishPer release; $29, $49, $89, $139, $199, $479None found
BrandPushRead reviewGuaranteed press release syndication with As Seen On badgesEnglish, globalOne-time packages; Access $195, Growth $265, Authority $595, Ultimate $795; add-ons MSN +$595, Yahoo Finance +$795Trustpilot 4.7/5 (296 reviews, shown on vendor site)
EIN PresswireRead reviewPress release distributionGlobal, multi-languagePer release packs; Basic $149 (1 release), Pro+ $499 (5+1), Corporate $999 (15)None found
eReleasesRead reviewPress release writing and distribution over PR Newswire for small businessUS, EnglishPer release, new customer prices: Buzz Builder $399, Newsmaker $499, PR Pro $699 (30% new customer discount applied)None found
PR NewswireRead reviewPremium press release wire distributionGlobal, multi-languageQuote based, membership plus per-release feesNone found
Business WirePremium press release wire and regulatory disclosureGlobal, multi-languageQuote based, membership plus per-release feesNone found
CisionCisionOne media database, monitoring, PR Newswire distributionGlobal, multi-languageQuote based, annual contractsNone found
EditorielleDaily newsletter of press opportunities from journalistsUK, EnglishSubscription; Individual GBP 10/mo (+GBP 5 per instant category), Team GBP 15/mo for twoNone found
Featured.comExpert Q and A platform; journalist queries incl. HARO; owns HAROEnglishFreemium; Free $0, Lite $29/mo, Pro $79/mo (annual billing: $348 / $948 per year)None found
GlobeNewswirePress release wire, regulatory and earnings distribution, AI citation analyticsGlobal, multi-languageQuote based, no public pricingNone found
HARO (Help a Reporter Out)Free journalist request emails; relaunched under Featured after Cision closed ConnectivelyEnglishFree email; paid upsell is Featured plans from $29/moNone found
Help a B2B Writer (now MentionMatch)Matches B2B writers with expert sources; helpab2bwriter.com now 301 redirects to mentionmatch.comEnglish, B2BNot publicNone found
JustReachOutAI PR software: journalist outreach, pitch requests, podcast outreach, broken link and guest post outreachEnglishSubscription from $147/mo monthly or $98/mo annual; 7-day trial; White Glove $1,997/moNone found
Linking NewsWhite label press release distributionGlobalNot publicNone found
MeltwaterMedia monitoring, social listening, media databaseGlobal, multi-languageQuote based, annual contractsNone found
Muck RackMedia database, monitoring, pitching, reporting, Generative PulseEnglish, global (US focus)Quote based only; Starter/Standard/Premier tiers, no public pricesNone found
Newswire.comPress release distribution and media outreachUS focus, EnglishPer release; Starter $399, State $599, Basic $659, Feature $965None found
PR UndergroundBudget press release distribution with Google News and Digital JournalUS, EnglishBasic $74.99 per release; subscriptions from $69.99/mo; US National $419.99 per releaseNone found
Press RangerAI PR platform: journalist/podcast database, press release distribution, reseller optionEnglishNot publicNone found
PressatUK press release distributionUK and international, EnglishPay-as-you-go from GBP 110 per release; subscription from GBP 290/mo (5 releases); bundle GBP 880 (10 releases)None found
PresscloudAI press release writer, journalist lists (82,000+ contacts), distribution, monitoringNetherlands and Europe; Dutch and EnglishOne-time EUR 349 per release; Essential EUR 129/mo, Pro EUR 249/mo (annual)None found
PrezlyPR CRM, newsrooms, email pitchingGlobal, multi-languageSubscription; Essential EUR 100/mo, Standard EUR 250/mo billed annually; Enterprise customNone found
PRLogFree press release hosting plus discounted paid distributionGlobal, EnglishFree tier; paid distribution prices not shown on homepageNone found
Prowly (now Semrush AI PR Toolkit)PR CRM, media database, pitching, newsroom, monitoringEnglish, globalSubscription; prices no longer shown on prowly.com pricing page (third-party: was about $258/mo annual entry)None found
PRWebSelf-serve online press release distributionUS focus, EnglishPer release; Basic $120, Standard $245, Advanced $360, Premium $480None found
QwotedJournalist request network for expert sourcesEnglish, US focusFreemium; Free (2 pitches/mo, 2h delay), Pro $149/mo (35 pitches), Teams customNone found
ResponseSourceJournalist Enquiry Service, Press Release Wire, Vuelio media databaseUK, EnglishSubscription, prices on /pr/pricing/ (not read)None found
Roxhill MediaMedia database, monitoring, spokespeople tools, insightsUK focus, EnglishQuote based, no public pricingNone found
Send2PressPress release writing and Direct-to-Editors distributionUS, EnglishPer release; US National package $289 before discount; writing $199; 10% first-time couponNone found
Source of Sources (SOS)Free journalist request email list by Peter Shankman (HARO founder)EnglishFree, no paid tiersNone found
SourceBottleJournalist call-outs, expert directory, paid pitching serviceEnglish; AU, NZ, UK, USFreemium; free expert profile, paid upgrades (prices not read, pricing page rate-limited)None found

What to check before you buy

Digital PR earns links by giving journalists something to report. It is the tactic SEOs rate most effective, and it is priced by campaign, so the cost per link is only known afterwards.

  • Ask an agency for coverage from campaigns in your sector, with the linking pages.
  • Agree what counts as a result: followed links, any link, or mentions.
  • For journalist request platforms, check how many pitches a plan includes.
  • Treat press release distribution as visibility. The links it produces are syndicated copies.

Digital PR for linksJournalist request platforms

Other categories

Link marketplacesLink building services and agenciesOutreach toolsBacklink analysis and monitoring toolsAI visibility toolsLink indexersExpired domains and network hostingLink exchange platformsLocal citation servicesCommunity and forum services