EIN Presswire review

EIN Presswire sells press release distribution in prepaid packs, from $149 for one release to $999 for fifteen, with prices and limits published in full. Its Trustpilot reviews are split, with 51 percent five-star and 44 percent one-star, and complaints about rejected releases and expired credits.

Best for

Small businesses and SEO teams that send several releases a year and want a low published price per release.

Not for

Buyers who want backlinks from a release, or who will not use all their credits within 365 days.

EIN Presswire at a glance

Operator
Newsmatics Inc.
Model
Prepaid release packs, valid 365 days
Plans
Basic $149 (1 release), Pro+ $499 (5 plus 1 free), Corporate $999 (15)
Word limit
700, 1,000 or 2,500 words by plan
Links per release
3 keyword links on every plan
Distribution named
AP News, USA TODAY Network, Nexstar, Google News, Bloomberg Terminals
Targeting
1 country and 1 industry on Basic, 2 countries and 5 industries above
Guarantee
No refund or guarantee terms found
Public rating
Trustpilot 3.6 (177 reviews), October 2026

What is good

  • Prices, word limits and link limits published for every plan
  • Cost per release falls to $66.60 on the Corporate pack
  • Named distribution includes AP News and the USA TODAY Network
  • Replies to most negative Trustpilot reviews

What is not

  • Credits expire 365 days after purchase
  • 44 percent of Trustpilot reviews are one-star
  • Reviewers complain of releases rejected with little explanation
  • No refund terms on the pages we read

This review is based on public information about EIN Presswire and third-party ratings, checked on 4 October 2026. The rating out of 10 is the editor’s own judgement.

How it works

EIN Presswire is a press release distribution service operated by Newsmatics Inc. You buy a pack of release credits, submit a release, and its editors review it before it goes out. Each release is targeted by country and industry.

The pricing page names the channels: AP News, Nexstar Media Group, the USA TODAY Network, news sites and newswires, targeted journalists, Bloomberg Terminals, Muck Rack, Google News and Bing. The home page also mentions more than 100 NBC, FOX, ABC and CBS affiliate sites. On the Pro+ plan, USA TODAY Network distribution is described as based on relevance, so it is not promised for every release.

A wire release is one part of digital PR. It distributes an announcement. It does not pitch a story to a journalist for you.

Pricing

The pricing page showed three plans on 4 October 2026, in US dollars. All credits are valid for 365 days from purchase.

Plan Price Releases Words Images Targets
Basic $149 1 700 1 1 country, 1 industry
Pro+ $499 5 plus 1 free 1,000 3 2 countries, 5 industries
Corporate $999 15 2,500 5 2 countries, 5 industries

Every plan allows one video and three keyword links per release, and includes a distribution report. The page gives the cost per release as $83.17 on Pro+ with the free release, and $66.60 on Corporate. The Corporate plan adds more than 3,900 affinity group publications, based on relevance.

The packs only save money if you use them. Unused credits lapse after a year, and expired credits are one of the complaints on Trustpilot. We found no refund terms on the pages we read.

Three keyword links per release is a limit, not a reason to buy. Whichever wire you use, the copies of a release that appear on partner sites are syndicated duplicates. Our lesson on press releases for links explains why the working rule is to count those copies as zero links, and our page on syndicated links covers how search engines treat them. Keyword-rich anchors in releases at volume are treated as a link scheme, so use your brand name or a plain URL.

What public reviews say

EIN Presswire had a Trustpilot score of 3.6 from 177 reviews when we checked in October 2026. Fifty-one percent were five-star and 44 percent were one-star. Satisfied customers mention price, ease of use and helpful support. Unhappy customers mention releases rejected without enough explanation, expired credits and doubts about real reach. Trustpilot shows that the company replies to 90 percent of its negative reviews.

For other options, see our digital PR services comparison.

Bottom line

EIN Presswire sells press release distribution in prepaid packs, from $149 for one release to $999 for fifteen, with prices and limits published in full. Its Trustpilot reviews are split, with 51 percent five-star and 44 percent one-star, and complaints about rejected releases and expired credits.

Visit EIN Presswire

EIN Presswire questions

How much does EIN Presswire cost?

On 4 October 2026 its pricing page listed Basic at $149 for one release, Pro+ at $499 for five releases plus one free, and Corporate at $999 for fifteen releases. Credits are valid for 365 days.

Do EIN Presswire links help SEO?

Each release allows three keyword links, but copies on partner sites are syndicated duplicates and the working rule is to count them as zero links. Buy it for reach, not for rankings.

Is EIN Presswire legit?

It is an established service run by Newsmatics Inc. Its Trustpilot score was 3.6 from 177 reviews in October 2026, with reviews split between five-star and one-star.

How EIN Presswire compares

VendorCoveragePricingPublic rating
EIN PresswireGlobal, multi-languagePer release packs; Basic $149 (1 release), Pro+ $499 (5+1), Corporate $999 (15)unknown (not checked today, search budget ran out)
eReleasesUS, EnglishPer release, new customer prices: Buzz Builder $399, Newsmaker $499, PR Pro $699 (30% new customer discount applied)unknown (not checked today, search budget ran out)
24-7 Press Release NewswireUS and Canada, EnglishPer release; $29, $49, $89, $139, $199, $479unknown (not checked today, search budget ran out)
PR NewswireGlobal, multi-languageQuote based, membership plus per-release feesunknown (not checked today, search budget ran out)
EIN Presswire Editor's rating 7.2/10Visit site